The Brow Pencil Featured In Elle Canada

View The Full Story: Click here HBFace The Brow Pencil Featured: "The 6 Beauty Products We Loved in February" Whatever your feelings about the 2016 trend, I think we can all agree on one thing: a full, fluffy brow is a beautiful thing. I’m lucky to naturally have on the fuller side, but years of overzealous plucking in my youth left me with some patchiness—and a lot of brow gel use. This month, I met with Toronto beauty pro Haley Bogaert to try HBFace’s latest brow products, including their new Brow Pencil and I’m officially a convert. Its soft, pointed tip makes it effortless to create realistic, hair-like strokes that fill in the brow without ever looking blocky or unnatural, while the spoolie end blends the product seamlessly for a barely-there finish. Brow Perfection, Your Shade Define, shape, and elevate your brows with precision. Choose your perfect match. Medium Brown Balanced, natural definition for everyday wear. SHOP NOW → Dark Brown Bold, sculpted brows with deeper intensity. SHOP NOW → Light Brown Soft, natural structure for lighter tones. SHOP NOW → Blonde Subtle enhancement for effortless brows. SHOP NOW →

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If you’re pressed for (beauty) time this holiday season, look to Haley Bogaert to save your face (and sanity). The Creative Director and Founder of HB Face has crafted a collection of six hero products - all you need to create a flawless face in 5 (!) minutes. As Bogaert explains “there is beauty in simplicity” - so for streamlined and straightforward makeup, look to her Ultimate Brow and Lash Kit, which offers “multi-use products as an everyday solution to the overcomplicated beauty industry,” Bogaert adds. The kit comes with brow and lash thickening serum, mascara, brow pencil, and brow glaze to keep everything perfectly in place. READ MORE